Cleveland Leadership Center
Educate, Connect, Engage, Lead
Promotional film that serves as an introduction to the Cleveland Leadership Center (CLC), their programs and their place in Northeast Ohio as the premiere center in the community for building and engaging civic leadership capital.
We helped CLC communicate their mission, which is primarily addressed through the facilitation of leadership programs at 5 different levels. However, it was also important to CLC to convey that beyond offering these programs they are an important resource in our community…as a think tank for government, businesses and individuals looking for fresh input to advance their initiatives.
Featured were individuals who oversee the organization, those who have participated in and benefited from each program they offer and even class members experiencing a program at that time. Traditional interviews and candid cinematic shots were blended with what footage we were able to capture as well as graphically treated photos provided by CLC. The vibrant CLC brand colors were played up in motion and the result was a dynamic, energetic and inspiring piece that met all the goals set out to achieve.